South African Grammy winner, Tyla, has been selected as the musical headline for the highly anticipated Victoria’s Secret Fashion Show to be held on October 15 in Brooklyn, New York.
The 22-year-old star will be joining musical icon Cher on stage, along with a yet-to-be-announced all-female line-up for the first time.
Tyla was chosen for her “vibrant personality and innovative take on pop and R&B”, as well as an “integral” part of the “entertainment, glamour, and fashion” of this year’s show, according to a statement from Victoria’s Secret.
Joining Tyla is a Victoria’s Secret veteran, Candice Swanepoel. The 35-year-old Saffa beauty has been an Angel for Victoria’s Secret since 2010.
The mother of two and co-founder of the sustainable swimwear company Tropic of C has a following of more than 20 million on Instagram and has been included on Forbes’ list of the World’s Highest Paid Models many times – in 2016, she already earned R122 million.
So ja, South Africa is sending their brightest angels to shine next to the likes of top supermodels including Tyra Banks, Gigi Hadid, and Paloma Elsesser.
The global lingerie brand added that this show will bring the “glamour, wings, fashion and musical entertainment our customers know and love — with our values and brand mission of today at the forefront.”
Tyla is also relishing the opportunity, saying “Growing up, I was captivated by the Victoria’s Secret Fashion Show — the stunning outfits, iconic wings, and charismatic models. Now, I’m thrilled to be performing on this nostalgic and legendary stage.”
“What’s even more exciting is the celebration of diversity, showcasing a broader range of beauty, which makes this moment truly special.”
The ‘runway show’, which will feature everything from avant-garde athleisure to extravagant lingerie embellished with crystals, is expected to make a comeback at the event next month. The televised show was cancelled in 2019 due to criticism that it wasn’t inclusive enough.
“The 2024 Victoria’s Secret Fashion Show is back, and will deliver precisely what our customers have been asking for — the glamour, runway, fashion, fun, wings, entertainment — all through a powerful modern lens reflecting who we are today. Stay tuned, it only gets more iconic from here.”
The televised event, which dates back to 1995, will this year showcase a more varied presentation of sizes and shapes, gender idenтιтies, and cultural inclusion.